About Us

Born in the heart of Colorado’s Yampa Valley, Yampa Roots is more than a brand — it’s a way of life.
We were raised by open skies, mountain winds, and the unshakable grit of the West. Our story is rooted in a deep love for wild places, hard work, and the legacy of those who came before us. Every design we create is a tribute to that spirit — the hunters and anglers, the ranchers and roamers, the families who build their lives close to the land.

At Yampa Roots, we believe in carrying the past forward. We honor the heritage of the American West while embracing the stories still being written today. Whether it’s a T-shirt inspired by a dawn elk hunt, a print celebrating the quiet strength of the high country, or a piece that nods to Colorado’s untamed beauty, everything we make is crafted to connect you to the wild places and deep roots that shape us all.

We’re more than apparel — we’re a reminder of where we come from and a call to keep exploring.
Yampa Roots: Born of the Valley. Built for the Wild.